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The influence of algorithmic technologies on perceptions of autonomy in consumer decision-making
Published 2025Other Authors: “…Chipp, Kerry…”
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The influence of brand heritage versus brand innovation on consumer purchase intent
Published 2025Other Authors: “…Chipp, Kerry…”
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Value creation along the customer journey at direct and indirect firm-contact touchpoints
Published 2025Other Authors: “…Chipp, Kerry…”
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The impact of mobile banking application features and customer satisfaction on customer growth in South African banks
Published 2025Other Authors: “…Chipp, Kerry…”
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Exploring the influence of indigenous knowledge systems on entrepreneurial innovation: An emerging market perspectives in the context of South African women entrepreneurs
Published 2025Other Authors: “…Chipp, Kerry…”
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Investigating the possible interaction between black tax and financial strain (in relation to gender, age and work experience)
Published 2026Other Authors: “…Chipp, Kerry…”
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The influence of behavioural biases on cryptocurrency adoption in South Africa
Published 2026Other Authors: “…Chipp, Kerry…”
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Assessing inclusive leadership influence on inclusive climate and digital creativity in the public electricity generation industry
Published 2026Other Authors: “…Chipp, Kerry…”
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Business models of non-MNC firms serving the BoP in South Africa
Published 2013Other Authors: “…Chipp, Kerry…”
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Building consumer mobile money adoption and trust in conditions where infrastructures are unreliable
Published 2013Other Authors: “…Chipp, Kerry…”
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The impact of Broad-Based Black Economic Empowerment on foreign direct investment inflows into South Africa
Published 2013Other Authors: “…Chipp, Kerry…”
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Paradoxes experienced by women in management within a financial services institution
Published 2013Other Authors: “…Chipp, Kerry…”
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An empirical test of the service-profit chain at the bottom of the pyramid
Published 2013Other Authors: “…Chipp, Kerry…”
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The link between relative deprivation and lifestyle choices of affluent black South Africans
Published 2013Other Authors: “…Chipp, Kerry…”
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The impact of long tail distribution in keyword selection on the effectiveness of sponsored search advertising
Published 2013Other Authors: “…Chipp, Kerry…”
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The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling
Published 2013Other Authors: “…Chipp, Kerry…”
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The influence of individual cultural value orientation on the evaluation of a retail store environment
Published 2013Other Authors: “…Chipp, Kerry…”
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How to best serve the rural and small town middle class market in South Africa
Published 2013Other Authors: “…Chipp, Kerry…”
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The impact of divestitures on companies share price and operating performance for companies listed on the JSE
Published 2013Other Authors: “…Chipp, Kerry…”
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Marketing metrics use in South Africa
Published 2013Other Authors: “…Chipp, Kerry…”
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