Influence of personal branding on career advancement for female executives

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Loyalty programmes as a predictor of customer retention in retail banking sector : a multiple mediation analysis of brand association and customer satisfaction

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The influence of loyalty programme perceived benefits on saving behaviour in the financial services industry and the moderating role of reward type and timing

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Fee sensitivity of crypto investors: the role of perceived integrity, trust andbrand loyalty

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The impact of ai-driven hyper-personalisation within loyalty programs in South Africa

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Female directorships and its relationship to the financial performance of the Top 40 JSE listed companies

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The relationship between digitised dynamic capabilities and successful digital transformation during times of dramatic social change

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Product personalisation in the era of big data : the influence on customer loyalty

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The effects of a loyalty program in achieving corporate social responsibility - A South African retail banking firm perspective

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Effects of the Personalisation-privacy paradox on online personalised marketing campaigns – marketing practitioners' view

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Investigating factors affecting retail investor awareness of Exchange Traded Funds (ETFs)

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A qualitative inquiry of the adoption, economic impact, and implications of virtual tourism to game parks within Limpopo and Mpumalanga Provinces of South Africa

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Exploring the role of innovation capabilities in fostering organisational performance in a state-owned enterprise: A qualitative research study by Sooklal, Shivani

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