Interpersonal communication and brand interaction on mobile social media: South African adolescents' use of MXit, Facebook Twitter by Griffiths, Samantha

Other Authors: “…Irwin, Ronald…”
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The white man's numbers by Shah, Sunil

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Constructing brand loyalty via social networks by Struben, Sarah-Annique

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Art, outrage, dialogue: a McLuhan reading of three visual communicative practices in Cape Town public space by Brown, Storm Jade

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The rise of the 'Instagram economy' phenomenon in a South African context : An exploration of how conspicuous consumption on Instagram contributes to brand value creation by Kleintjes, Alyssa

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A Hypothetical Exploration of Survival, Colonisation and Interplanetary Relations Around the planet Mars by Reid, Caroline

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Writing for mobile media: The influences of text, digital design and psychological characteristics on the cognitive load of the mobile user by Speechly, Amanda Karen

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Exploring the relationship between organisational culture, brand, and word-of-mouth referral by Farmer-Brent, Garret

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The ship in the sky by Evans, Tracey Ellen

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The Crack in the Mountain by Abrahams, Ayesha

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#EvenMore than just a brand of soap: a case study analysing LUX soap's use of Instagram by Venter, L'André

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The Online Communication of Corporate Social Investment: How is the intricate task approached by South African companies? by Dyssell, Emily

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Exploring the Use of Digital Communication Channels as a Means of Employee Communication and Internal Brand Strategy Within South African Corporate Companies by Johnson, Michaela

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Values-driven marketing and IMC: How can emerging critical success factors from a values driven marketing approach bridge the divide between brand owners and brand implementers in... by Jacobsen, Anneleigh

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Crisis management at South African universities: A case of the University of Cape Town crisis management strategies by Makubalo, Siyavuya

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Entanglements of media and space: an exploratory case study of two public arts projects in Johannesburg and Cape Town by Brown, Storm Jade

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Challenging Universality: gender portrayals in television commercials in South Africa and Germany by Hoess, Johanna

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Prehensile: an explication of this is Africa, a travel memoir by Jack Rathmell by Rathmell, John

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Narrative branding in support of anthropomorphised personality: A case study of the South African dog influencer industry by Liss, Isabella

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Close to home. by Bright, Cayleigh

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