Masito, D. M., & Lappeman, J. (2023). English-language advertising effectiveness with illiterate or non-English-speaking consumers in the Western and Eastern Cape townships of South Africa. School of Management Studies.
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Chicago Style (17th ed.) Citation
Masito, David Mzamo, and James Lappeman. English-language Advertising Effectiveness with Illiterate or Non-English-speaking Consumers in the Western and Eastern Cape Townships of South Africa. School of Management Studies, 2023.
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MLA (9th ed.) Citation
Masito, David Mzamo, and James Lappeman. English-language Advertising Effectiveness with Illiterate or Non-English-speaking Consumers in the Western and Eastern Cape Townships of South Africa. School of Management Studies, 2023.
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Warning: These citations may not always be 100% accurate.