Berthon, J., & Nel, D. (2014). Technology or customer orientations: Theory and scale development. GSB: Faculty.
Successfully copied to clipboard
Copying to clipboard failed
Chicago Style (17th ed.) Citation
Berthon, Jean-Paul, and Deon Nel. Technology or Customer Orientations: Theory and Scale Development. GSB: Faculty, 2014.
Successfully copied to clipboard
Copying to clipboard failed
MLA (9th ed.) Citation
Berthon, Jean-Paul, and Deon Nel. Technology or Customer Orientations: Theory and Scale Development. GSB: Faculty, 2014.
Successfully copied to clipboard
Copying to clipboard failed
Warning: These citations may not always be 100% accurate.