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Includes bibliographical references.
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| Format: | Thesis |
| Language: | English |
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Department of Information Systems
2015
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| _version_ | 1867613191150764032 |
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| access_status_str | Open Access |
| author | Ajumobi , O Deborah |
| author2 | Kyobe, Michael |
| author_browse | Ajumobi , O Deborah Kyobe, Michael |
| author_facet | Kyobe, Michael Ajumobi , O Deborah |
| author_sort | Ajumobi , O Deborah |
| collection | Thesis |
| description | Includes bibliographical references. |
| format | Thesis |
| id | oai:open.uct.ac.za:11427/13221 |
| institution | University of Cape Town (South Africa) |
| language | eng |
| last_indexed | 2026-06-10T12:32:13.078Z |
| license_str | Not specified — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository |
| publishDate | 2015 |
| publishDateRange | 2015 |
| publishDateSort | 2015 |
| publisher | Department of Information Systems |
| publisherStr | Department of Information Systems |
| record_format | dspace |
| source_str | UCTD — University of Cape Town Open Access Repository |
| spelling | oai:open.uct.ac.za:11427/13221 Alignment of human competencies with mobile technology and business strategy in women-led SMEs Ajumobi , O Deborah Kyobe, Michael Information Systems Includes bibliographical references. Studies show that women entrepreneurs are constrained and faced with challenges that inhibit the growth and performance of their businesses. Such challenges include race and gender differences, inadequate education, family responsibilities, lack of access to capital and other socio-cultural factors. However, with their human competencies, mobile technology and the appropriate business strategy, women-led small and medium-sized Enterprises (SMEs) can steer their businesses to better performance. While the need for SMEs to align these three elements (human competencies, mobile technology and business strategy) has been suggested, there is limited knowledge on how SMEs can achieve this; no studies, to the author’s knowledge, have examined this in women-led SMEs. This study therefore sought to fill this gap by investigating how women-led SMEs can best align these three elements to enhance their business performance. In light of this, extensive literature review and theoretical work on the phenomenon was conducted. Given the existence of the interplay between these three elements (human competencies, mobile technology and business strategy), the study adopted the perspective of alignment as Gestalts as the most appropriate method in determining the best way women-led SMEs may align these three aspects. 2015-07-01T08:55:16Z 2015-07-01T08:55:16Z 2014 Master Thesis Masters MCom http://hdl.handle.net/11427/13221 eng application/pdf Department of Information Systems Faculty of Commerce University of Cape Town |
| spellingShingle | Information Systems Ajumobi , O Deborah Alignment of human competencies with mobile technology and business strategy in women-led SMEs |
| thesis_degree_str | Master's |
| title | Alignment of human competencies with mobile technology and business strategy in women-led SMEs |
| title_full | Alignment of human competencies with mobile technology and business strategy in women-led SMEs |
| title_fullStr | Alignment of human competencies with mobile technology and business strategy in women-led SMEs |
| title_full_unstemmed | Alignment of human competencies with mobile technology and business strategy in women-led SMEs |
| title_short | Alignment of human competencies with mobile technology and business strategy in women-led SMEs |
| title_sort | alignment of human competencies with mobile technology and business strategy in women led smes |
| topic | Information Systems |
| url | http://hdl.handle.net/11427/13221 |
| work_keys_str_mv | AT ajumobiodeborah alignmentofhumancompetencieswithmobiletechnologyandbusinessstrategyinwomenledsmes |