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Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa

For the rational entrepreneur, the investment in the creation of a business plan should lead to some economic advantage in terms of measurable business value. Conversely, the absence of a business plan should lead to poor performance of the young enterprise. Given the ubiquity of business plans, the...

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Main Author: Heslop, Richard
Other Authors: Johnston Kevin
Format: Thesis
Language:English
Published: Department of Information Systems 2016
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access_status_str Open Access
author Heslop, Richard
author2 Johnston Kevin
author_browse Heslop, Richard
Johnston Kevin
author_facet Johnston Kevin
Heslop, Richard
author_sort Heslop, Richard
collection Thesis
description For the rational entrepreneur, the investment in the creation of a business plan should lead to some economic advantage in terms of measurable business value. Conversely, the absence of a business plan should lead to poor performance of the young enterprise. Given the ubiquity of business plans, the de facto accepted hypothesis holds that among a sample of entrepreneurs, those with business plans should outperform (e.g. survival, profit, sales, growth etc.) those without. In this study, a systematic 10-year literature review was conducted to assess the state of the empirical body of knowledge with regard to the entrepreneur's business plan. This review finds that empirical attempts to confirm the assumed relational causality in the direction from business planning to new venture performance have yielded findings that are mixed, contradictory, and inconclusive. In the absence of clear evidence to support arguments of economic rationale, researchers have argued the importance of testing alternative rationale to explain the ubiquity of the business plan. In this study, the theory of institutionalisation was tested as an alternative to economic rationale in predicting the likelihood of an entrepreneur developing a formal business plan. The specific setting for the research was South African information technology start-ups. A questionnaire was developed deriving constructs from prior studies in the domain. Entrepreneurs were approached directly, as well as through organisational stakeholders in the South African technology entrepreneurship environment. Respondents completed an online questionnaire, yielding a final sample of 80 valid responses. The profile of respondents was found to be generally consistent with other probabilistically-sampled studies in the population. Corresponding with the three institutional pressures, three hypotheses were tested. Support was found for coercive pressure originating from providers of finance. The study did not find support for the hypothesised mimetic behaviour among technology entrepreneurs (mimetic force), nor for the normative force hypothesised as resulting from a tertiary-level business education. Statistical regression analysis suggested that a range of wider factors appears to be influencing the South African technology entrepreneur's decision to write a business plan. This findings of this research offer practical implications for entrepreneurs, educators, providers of finance, and entrepreneurship researchers.
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institution University of Cape Town (South Africa)
language eng
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license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2016
publishDateRange 2016
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spelling oai:open.uct.ac.za:11427/20366 Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa Heslop, Richard Johnston Kevin Information Systems For the rational entrepreneur, the investment in the creation of a business plan should lead to some economic advantage in terms of measurable business value. Conversely, the absence of a business plan should lead to poor performance of the young enterprise. Given the ubiquity of business plans, the de facto accepted hypothesis holds that among a sample of entrepreneurs, those with business plans should outperform (e.g. survival, profit, sales, growth etc.) those without. In this study, a systematic 10-year literature review was conducted to assess the state of the empirical body of knowledge with regard to the entrepreneur's business plan. This review finds that empirical attempts to confirm the assumed relational causality in the direction from business planning to new venture performance have yielded findings that are mixed, contradictory, and inconclusive. In the absence of clear evidence to support arguments of economic rationale, researchers have argued the importance of testing alternative rationale to explain the ubiquity of the business plan. In this study, the theory of institutionalisation was tested as an alternative to economic rationale in predicting the likelihood of an entrepreneur developing a formal business plan. The specific setting for the research was South African information technology start-ups. A questionnaire was developed deriving constructs from prior studies in the domain. Entrepreneurs were approached directly, as well as through organisational stakeholders in the South African technology entrepreneurship environment. Respondents completed an online questionnaire, yielding a final sample of 80 valid responses. The profile of respondents was found to be generally consistent with other probabilistically-sampled studies in the population. Corresponding with the three institutional pressures, three hypotheses were tested. Support was found for coercive pressure originating from providers of finance. The study did not find support for the hypothesised mimetic behaviour among technology entrepreneurs (mimetic force), nor for the normative force hypothesised as resulting from a tertiary-level business education. Statistical regression analysis suggested that a range of wider factors appears to be influencing the South African technology entrepreneur's decision to write a business plan. This findings of this research offer practical implications for entrepreneurs, educators, providers of finance, and entrepreneurship researchers. 2016-07-15T11:18:44Z 2016-07-15T11:18:44Z 2016 Master Thesis Masters MCom http://hdl.handle.net/11427/20366 eng application/pdf Department of Information Systems Faculty of Commerce University of Cape Town
spellingShingle Information Systems
Heslop, Richard
Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa
thesis_degree_str Master's
title Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa
title_full Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa
title_fullStr Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa
title_full_unstemmed Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa
title_short Institutional forces and the written business plan: the case of technology entrepreneurs in South Africa
title_sort institutional forces and the written business plan the case of technology entrepreneurs in south africa
topic Information Systems
url http://hdl.handle.net/11427/20366
work_keys_str_mv AT hesloprichard institutionalforcesandthewrittenbusinessplanthecaseoftechnologyentrepreneursinsouthafrica