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Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town

Public transport has become increasingly important in developing nations, playing a pivotal role as the primary mode of transportation for economic, social, and cultural endeavours for numerous individuals. While there has been extensive research on the technical aspects of public transport, the cus...

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Main Author: Walaza, Sandisile
Other Authors: Zuidgeest, Marcus
Format: Thesis
Language:Eng
Published: Department of Civil Engineering 2024
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access_status_str Open Access
author Walaza, Sandisile
author2 Zuidgeest, Marcus
author_browse Walaza, Sandisile
Zuidgeest, Marcus
author_facet Zuidgeest, Marcus
Walaza, Sandisile
author_sort Walaza, Sandisile
collection Thesis
description Public transport has become increasingly important in developing nations, playing a pivotal role as the primary mode of transportation for economic, social, and cultural endeavours for numerous individuals. While there has been extensive research on the technical aspects of public transport, the customer's perspective has received limited attention. Passenger's perception of the individual characteristics of the service plays a crucial role in evaluating service quality. Therefore, it is important to identify the factors that significantly influence the overall assessment of the service and those that have minimal impact. Understanding the order and magnitude of the importance of these external factors is of great importance to service providers when wanting to improve user experiences, for planning purposes, for marketing purposes as well as for fare setting. Considering this, the primary focus of this research is to provide empirical evidence on the existence of a hierarchy in transportation needs. Such evidence is provided in this research by investigating the existence of a user quality pyramid on public transport modes as claimed in literature. We do this for the City of Cape Town using the Best-Worst Scaling (BWS) method, which measures consumer priorities in a manner that is robust and transparent, by compelling respondents to make trade-offs among items. BWS is a survey technique of measuring individuals' priorities as it identifies the extremes in a given list as best as well as worst items and is used in other disciplines where prioritisation of items is required to guide decisions. In this study, 282 public transport users rank the best and the worst quality attributes in a given set of 14 quality attributes. The research findings indicate that travel time followed by affordability are the most important quality attributes in regional public transport modes. Equally, in- vehicle security followed by service transfers are the least important public transport quality attributes. We use this to construct and comment on the user quality pyramid. Index Terms Best-worst scaling, Public Transport, user quality perceptions and preferences, quality attributes
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institution University of Cape Town (South Africa)
language Eng
last_indexed 2026-06-10T12:33:21.255Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2024
publishDateRange 2024
publishDateSort 2024
publisher Department of Civil Engineering
publisherStr Department of Civil Engineering
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source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/40176 Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town Walaza, Sandisile Zuidgeest, Marcus Engineering Public transport has become increasingly important in developing nations, playing a pivotal role as the primary mode of transportation for economic, social, and cultural endeavours for numerous individuals. While there has been extensive research on the technical aspects of public transport, the customer's perspective has received limited attention. Passenger's perception of the individual characteristics of the service plays a crucial role in evaluating service quality. Therefore, it is important to identify the factors that significantly influence the overall assessment of the service and those that have minimal impact. Understanding the order and magnitude of the importance of these external factors is of great importance to service providers when wanting to improve user experiences, for planning purposes, for marketing purposes as well as for fare setting. Considering this, the primary focus of this research is to provide empirical evidence on the existence of a hierarchy in transportation needs. Such evidence is provided in this research by investigating the existence of a user quality pyramid on public transport modes as claimed in literature. We do this for the City of Cape Town using the Best-Worst Scaling (BWS) method, which measures consumer priorities in a manner that is robust and transparent, by compelling respondents to make trade-offs among items. BWS is a survey technique of measuring individuals' priorities as it identifies the extremes in a given list as best as well as worst items and is used in other disciplines where prioritisation of items is required to guide decisions. In this study, 282 public transport users rank the best and the worst quality attributes in a given set of 14 quality attributes. The research findings indicate that travel time followed by affordability are the most important quality attributes in regional public transport modes. Equally, in- vehicle security followed by service transfers are the least important public transport quality attributes. We use this to construct and comment on the user quality pyramid. Index Terms Best-worst scaling, Public Transport, user quality perceptions and preferences, quality attributes 2024-07-02T10:10:00Z 2024-07-02T10:10:00Z 2023 2024-06-06T14:33:25Z Thesis / Dissertation Masters MSc http://hdl.handle.net/11427/40176 Eng application/pdf Department of Civil Engineering Faculty of Engineering and the Built Environment
spellingShingle Engineering
Walaza, Sandisile
Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town
thesis_degree_str Master's
title Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town
title_full Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town
title_fullStr Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town
title_full_unstemmed Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town
title_short Public Transport Modes: Measuring user quality perceptions and preferences in Cape Town
title_sort public transport modes measuring user quality perceptions and preferences in cape town
topic Engineering
url http://hdl.handle.net/11427/40176
work_keys_str_mv AT walazasandisile publictransportmodesmeasuringuserqualityperceptionsandpreferencesincapetown