Full Text Available
Note: Clicking the button above will open the full text document at the original institutional repository in a new window.
Social influence of siblings and friends in generation Y's development of risk preferences
Includes bibliographical refernces.
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Language: | English |
| Published: |
School of Management Studies
2014
|
| Tags: |
No Tags, Be the first to tag this record!
|
| _version_ | 1867613169323606016 |
|---|---|
| access_status_str | Open Access |
| author | Montandon, Andrew |
| author2 | Botha, E |
| author_browse | Botha, E Montandon, Andrew |
| author_facet | Botha, E Montandon, Andrew |
| author_sort | Montandon, Andrew |
| collection | Thesis |
| description | Includes bibliographical refernces. |
| format | Thesis |
| id | oai:open.uct.ac.za:11427/8540 |
| institution | University of Cape Town (South Africa) |
| language | eng |
| last_indexed | 2026-06-10T12:31:52.071Z |
| license_str | Not specified — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository |
| publishDate | 2014 |
| publishDateRange | 2014 |
| publishDateSort | 2014 |
| publisher | School of Management Studies |
| publisherStr | School of Management Studies |
| record_format | dspace |
| source_str | UCTD — University of Cape Town Open Access Repository |
| spelling | oai:open.uct.ac.za:11427/8540 Social influence of siblings and friends in generation Y's development of risk preferences Montandon, Andrew Botha, E Includes bibliographical refernces. Social influence can impact various characteristic of individual, including their beliefs, attitude and ultimately their behaviour. Social Marketing is an activity primarily concerned with identifying and modifying socially undesirable behaviours in a given population group. Adolescents typically receive the greatest amount of attention as they are highly prone to engaging in risky behaviour such as binge drinking, smoking and other dangerous activities. 2014-10-17T10:10:54Z 2014-10-17T10:10:54Z 2014 Master Thesis Masters MBusSc http://hdl.handle.net/11427/8540 eng application/pdf School of Management Studies Faculty of Commerce University of Cape Town |
| spellingShingle | Montandon, Andrew Social influence of siblings and friends in generation Y's development of risk preferences |
| thesis_degree_str | Master's |
| title | Social influence of siblings and friends in generation Y's development of risk preferences |
| title_full | Social influence of siblings and friends in generation Y's development of risk preferences |
| title_fullStr | Social influence of siblings and friends in generation Y's development of risk preferences |
| title_full_unstemmed | Social influence of siblings and friends in generation Y's development of risk preferences |
| title_short | Social influence of siblings and friends in generation Y's development of risk preferences |
| title_sort | social influence of siblings and friends in generation y s development of risk preferences |
| url | http://hdl.handle.net/11427/8540 |
| work_keys_str_mv | AT montandonandrew socialinfluenceofsiblingsandfriendsingenerationysdevelopmentofriskpreferences |