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From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing

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Bibliographic Details
Published in:International Business Research
Format: Online Article RSS Article
Published: 2026
Subjects:
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container_title International Business Research
description
discipline_display Business and Economics
discipline_facet Business and Economics
format Online Article
RSS Article
genre Journal Article
id rss_article:108246
institution FRELIP
journal_source_facet International Business Research
last_indexed 2026-07-30T03:36:38.998Z
publishDate 2026
publishDateSort 2026
record_format rss_article
spellingShingle From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
Business and Economics
General
Business and Economics
sub_discipline_display General
sub_discipline_facet General
subject_display Business and Economics
General
Business and Economics
subject_facet Business and Economics
General
Business and Economics
title From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
title_alt De Publicaciones a Lealtad: Comprendiendo el Papel del Compromiso del Cliente en el Marketing de Redes Sociales de Moda de Lujo
Des publications à la fidélité : comprendre le rôle de l'engagement client dans le marketing des médias sociaux de la mode de luxe
De Postagens à Lealdade: Compreendendo o Papel do Engajamento do Cliente no Marketing de Mídia Social de Moda de Luxo
title_auth From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
title_es_txt De Publicaciones a Lealtad: Comprendiendo el Papel del Compromiso del Cliente en el Marketing de Redes Sociales de Moda de Lujo
title_fr_txt Des publications à la fidélité : comprendre le rôle de l'engagement client dans le marketing des médias sociaux de la mode de luxe
title_full From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
title_fullStr From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
title_full_unstemmed From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
title_pt_txt De Postagens à Lealdade: Compreendendo o Papel do Engajamento do Cliente no Marketing de Mídia Social de Moda de Luxo
title_short From Posts to Loyalty: Understanding the Role of Customer Engagement in Luxury Fashion Social Media Marketing
title_sort from posts to loyalty: understanding the role of customer engagement in luxury fashion social media marketing
topic Business and Economics
General
Business and Economics
url https://ccsenet.org/journal/index.php/ibr/article/view/0/53381